Trump Media Rallies as NYSE Seeks Approval to List Truth Social Bitcoin and Ethereum ETF
Trump Media & Technology Group is back in the spotlight—this time, not for political headlines or social media virality, but for its deeper dive into the crypto markets. The company’s stock is rising in early trading following a pivotal filing by NYSE Arca that could pave the way for its Truth Social Bitcoin and Ethereum ETF to hit the market.
Here’s what’s happening and why this could shake up the ETF space.
NYSE Arca Files to List Truth Social’s Crypto ETF
On June 25, NYSE Arca submitted a 19b-4 rule change filing to the Securities and Exchange Commission (SEC), taking a key regulatory step toward listing the Truth Social Bitcoin and Ethereum ETF. This follows Trump Media’s earlier S-1 registration statement, the first requirement for launching a new ETF.
The proposed ETF will passively track the price performance of Bitcoin and Ethereum—the two largest cryptocurrencies by market cap. According to the filing, the fund will invest 75% of its capital in Bitcoin and 25% in Ethereum, providing a blended exposure to both digital assets.
The ETF is sponsored by Yorkville America Digital, LLC, with Foris DAX Trust Company, a Crypto.com affiliate, acting as the custodian for the crypto assets.
Market Reaction: DJT Stock Moves Higher
Shares of Trump Media & Technology Group (DJT) edged up during pre-market trading as news of the ETF listing plan made the rounds. The company has increasingly positioned itself as a pro-crypto media entity, and this move is a bold step into the financial products space.
While DJT stock has seen volatile trading since its debut on the Nasdaq, this latest development could lend it more institutional credibility, especially among crypto-focused investors and ETFs supporters.
Why This ETF Matters
The proposed Truth Social ETF could stand out in a few important ways:
- Crypto allocation strategy: The 3:1 weighting heavily favors Bitcoin, which may appeal to conservative crypto investors who see Bitcoin as a “digital gold” safe haven, while still gaining exposure to Ethereum’s DeFi and smart contract ecosystem.
- Political influence meets crypto finance: Backed by Trump Media, the ETF adds a political twist to traditional finance products. It may draw support from segments of the market aligned with Trump’s pro-crypto messaging.
- Crypto.com connection: Having Foris DAX, an affiliate of Crypto.com, as the custodian adds technical legitimacy and may streamline integration with broader crypto infrastructure.
What’s Next for the ETF?
After the 19b-4 filing, the SEC has up to 240 days to review and approve (or reject) the listing proposal. During that time, the Commission will evaluate the ETF’s design, security measures, and market readiness.
If approved, the Truth Social ETF would join a growing list of spot crypto ETFs now gaining traction in the United States following earlier approvals for Bitcoin and Ethereum funds in 2024 and 2025.
The market is watching closely—not only to see whether the SEC gives the green light, but also how institutional and retail investors will respond to a politically branded crypto fund.
Final Thoughts
Trump Media’s move into the ETF space with a Bitcoin and Ethereum product marks another milestone in the mainstreaming of crypto—and the continued crossover of politics and finance. While it remains to be seen whether the ETF will receive approval, the mere filing has already sparked market attention and sent DJT stock higher.
If the Truth Social ETF gains traction, it may open the door for more politically linked financial products in crypto—a new twist in an already fast-evolving sector.
